These bin bags where created by Wieden+Kennedy as part of their WK Side project. The project takes four people from outside the advertising industry on to work for their London agency for three months on a verity of projects. These Christmas pudding bin bags show a completely different approach a mundane object and should be proof to designers (and especially design student like myself) that no matter how unexciting the brief may be if you have a creative imagination you can create something amazing.
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