Monday, 8 September 2008
Original Source Shower Smoothie Packaging
I saw this piece of packaging at my local supermarket and thought it was a really good example of a company taking advantage of new packaging technologies to creative with the way that their product is being packaged – and as a result it really stands out form their competitors on the shelf. The packaging has been designed to look like the packaging of a soft drink which ties in with the name – shower smoothie – and communicates the idea that this product is designed to refresh your skin. Even the copy is clever with a serving suggestion and best before that reads ‘best before: your skin feels neglected’.